The internet provides many open online forums and over time, the forums I've participated in and the sites where comments are enabled, I've noticed one thing. The comments can become quite vitriolic much more frequently than I see in our normal interactions in society. Just visit any media site and start reading the comments. The comments will generally start out fine but before long they will often become quite vitriolic.
In 2003-2006 in the open source forums I participated in, I noticed it was only a matter of time before people would leave as they end up being attacked by another. It just seems to be the way of open forums online.
The problem is as businesses we're now encouraged to be very public on social media and that creates an exposure that most of us may find hard to handle. Recently I decided to disable comments across all my public sites. Most comments are spam, the next group tend to be negative people having a go at you, and rarely, there's valuable feedback that can help others.
I found the following on the The Registrar site and thought it was worth sharing. In particular the final comment, "That's why you never read the comments, Ellen. Take it from us.".
As a business it is important to know whether or not you can handle the vitriol you'll receive from the general public on public online forums. Most people are decent, but there are a few who seem far more active on open forums that are quite vitriolic and can impact you or your business quite a bit. You need to think carefully whether or not such activity will benefit or harm your business.
I know one group I participate in, since there's such a large number of vocal vitriolic people, it actually makes me feel like the whole group consists of such people and I'd be hesitant to use any of the services from the group. One section of the group tarnishes the whole group. So even if you're a decent person, being part of such groups can affect your reputation and ability to gain business.
When participating in public online forums make sure you know the benefits and the costs to your business from your participation.
Kelvin Eldridge
www.JustLocal.com.au
In 2003-2006 in the open source forums I participated in, I noticed it was only a matter of time before people would leave as they end up being attacked by another. It just seems to be the way of open forums online.
The problem is as businesses we're now encouraged to be very public on social media and that creates an exposure that most of us may find hard to handle. Recently I decided to disable comments across all my public sites. Most comments are spam, the next group tend to be negative people having a go at you, and rarely, there's valuable feedback that can help others.
I found the following on the The Registrar site and thought it was worth sharing. In particular the final comment, "That's why you never read the comments, Ellen. Take it from us.".
As a business it is important to know whether or not you can handle the vitriol you'll receive from the general public on public online forums. Most people are decent, but there are a few who seem far more active on open forums that are quite vitriolic and can impact you or your business quite a bit. You need to think carefully whether or not such activity will benefit or harm your business.
I know one group I participate in, since there's such a large number of vocal vitriolic people, it actually makes me feel like the whole group consists of such people and I'd be hesitant to use any of the services from the group. One section of the group tarnishes the whole group. So even if you're a decent person, being part of such groups can affect your reputation and ability to gain business.
When participating in public online forums make sure you know the benefits and the costs to your business from your participation.
Kelvin Eldridge
www.JustLocal.com.au
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