Thursday, July 06, 2017

Optus offers extra 50GB on it's $70 a month 50GB SIM only data plan.

I found this interesting. Optus recently offered an extra 50GB on their $70 a month 50GB SIM only data plan, taking the monthly allowance to 100GB. The plan continues at 100GB a month unless you cancel the plan. The offer expired on the 2nd of July 2017.

Today, the 6th of July, I saw this ad appear on the News.com.au site.


 Yes (no pun intended), it is the same offer that had just expired, but now we have a new offer (that's the same) which expires on 6/8/17. The offer like the previous, ends on a Sunday.

Now I do wonder what will happen after the 6th of August. Perhaps another similar offer.

Seeing this type of ad is good as it shows us the technique of using a limited time offer to encourage people to buy now. Once you see such offers only to see the same offer again after the expiry date, it makes you realise you're just being manipulated by the advertising. You're then in a better position to make better decisions, rather than making decisions where they've used psychological tricks to make you buy.

Overall the offer is a good offer. I suspect not too far into the future we'll see 100GB at this price or better, so mobile data hopefully becomes better value over time.

Kelvin Eldridge
www.OnlineConnections.com.au
IT support.

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