Wednesday, April 29, 2015

Facebook New Features for Selling message appears at top of Facebook group.

The following graphic appeared at the top of the JustLocal Facebook I've created for JustLocal advertisers.


I decided to do a little research. The Learn More button will take you to following page.

http://newsroom.fb.com/news/2015/02/introducing-new-features-in-facebook-groups-to-improve-the-way-people-buy-and-sell/

Facebook over time will integrate more features so Facebook users don't need to go out and use other services. The most likely competitor in Australia would be Gumtree and I also noticed Craigslist mentioned in overseas posts.

It's always interesting to watch Facebook. On the one hand they don't want businesses to use Facebook to advertise, except of course they don't mind if businesses pay for advertising, yet on the other hand, they introduce a feature for selling which could be used by many businesses to sell. One wonders what Facebook might do down the track if they're successful in pulling traffic away from others sites.

Now the decision, to add the feature or not. I'll leave that up to the group to decide.

Kelvin Eldridge
www.JustLocal.com.au
Helping local business.

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